Empathic Modelling

Our research shows that it can be difficult to imagine how complicated something really is for a person with any kind of reduced physical, cognitive or tactile functionality before having tried it yourself. The study also shows that the combination of involving users with reduced functionality as well as putting oneself in their situation creates the best conditions for designing easy-to-use packaging.
The empathic modelling-kit includes gloves that simulate rheumatism and glasses that mimic different types of visual reductions. Also, audio files are provided for one to experience what living with ADHD and Tinnitus can be like. 

Image description: A close-up of an ear describing tinnitus.
Image description: A spinning fidget spinner describing ADHD.

By using these glasses you can evaluate how accessible your design solutions are to people with reduced vision. Included in the kit are glasses that simulate cataract, glaucoma, macular degeneration, diabetes, stroke, retinal detachment, blindness on one eye and blindness with the ability to see light.

You can use these gloves that imitate rheumatism to evaluate how easy your design solutions are to use for people with reduced hand function.

Sound Simulating Tinnitus

You can listen to this audio track to evaluate if your design solution require good hearing ability or too much concentration.

Sound Simulating ADHD (Swedish)

You can listen to this audio track to evaluate if your design solution requires too much concentration. (Only available in Swedish.)

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